Tag: 1984

Do You Have A High Social Score?

Every single aspect of your life is available on-line. Every purchase you’ve ever made. The prescriptions you had filled. Every text message you’ve sent. Your phone calls. Any picture you took with your phone. Every single thing you’ve liked, retweeted, or commented on with Facebook, Instagram, and Twitter. Your browsing history. It’s all out there in the cloud. Don’t believe me? If you use Google Maps, go have a look at your timeline. Every mile you’ve ever driven, walked, or traveled is there. Every single store or destination you visited. How many minutes and hours you spent driving or walking. It’s a bit disconcerting the first time you see it if you didn’t realize all that info was being harvested.

Your devices are listening to you 24×7, vacuuming up everything that’s said. How do you think those recommendations on YouTube or ads in your Instagram feed get there? All that data is being collected and mined for information about you. Why? Right now, it’s mostly so companies can market and sell to you. That information is collated and sold to anyone who’s willing to pay for it. Increasingly however, that information is being used to authenticate who you are.

I mentioned it previously – Dynamic Knowledge Based Authentication. Companies buy all this personal information about you and then use it to generate authentication questions. It’s presumably more secure than the previous method of Static Knowledge Based Authentication. The static version was the canned questions you’d set up and be asked; what was the name of your first pet, or what city were you born in. The static version has become too easy to hack, so smart dynamic questions are now generated from the massive databases of information collected about you.

As we start to add AI to this huge collection of data gathered about you… systems are soon going to be able to start making judgments about you. They’ll be constantly creating and updating a profile of you. And that, my friends, is the beginning of the end. Here’s a few scenarios I can think of off the top of my head:

  • You go on to OpenTable to make a dinner reservation for tonight. Hmm, not a single restaurant has a table available except for a few one-star, lower end places. That’s odd for a Tuesday night. Not really – your profile indicates you infrequently eat out, most of your clothing purchases are from Costco, and you rarely buy alcohol. Odds are you won’t order drinks, may share a plate, and probably aren’t a big tipper. The algorithm will hold on to that reservation for someone with a better profile.

  • You’re trying to find a new job and haven’t received any interviews, despite applying to at least 50 different job postings. You went to a good school, have a killer resume, and have been a loyal employee for many years. What’s wrong? Well, your profile indicates you might be a problem employee. You travel a lot and seem to be a big shopper – often during work hours. You comment quite a bit on social media and appear to be vocal about your opinions. Based upon your shopping habits, you buy a fair amount of alcohol and there are quite a few pictures of you drinking with friends. You’re not a good risk, despite a solid work history.

  • You have a USPSA shooting match coming up next month, so you go on-line to buy some bulk ammo for practice. For some reason the sale won’t go through. You contact your credit card company, only to find out they’ve cancelled your card for violating their terms of service. You apply to other credit card services, but every single one declines you. You’ve always paid your balance in full every month. What happened? Your profile indicated that you attempted to buy more than what is considered a “safe” amount of ammo. You posted an anti-BLM meme on Facebook at one point, which puts you in a white nationalist category. That, combined with support you’ve expressed on-line for various right-wing politicians and causes, makes you a risk.

  • You suddenly receive a notice that your auto insurance is dropping you for violating their ESG (environmental, social, & environmental) terms of service. As you shop for new insurance, all the rates you’re quoted are at least five times what you were paying before. Why? Your profile shows that your car is more than ten years old and doesn’t meet MPG requirements. You drive more than 15k miles per year and your route data shows that most of your driving time is on high accident routes. Your consumer profile indicates that you may not be performing all the recommended service and maintenance on the vehicle, which increases emissions, reduces performance and increases the chances of an accident. You’re a poor risk.

There are a billion other scenarios you could come up with where an AI generated profile of you might impact the outcome. Does any of this seem outlandish or tin foil hat conspiracy? I don’t think so. I think we’re on the very cusp of this being reality (if it’s not already). As this trove of personal data is increasingly shared in massive databases, and as AI becomes more prevalent… your social credit score is going to dictate your future quality of life.

So, what can you do about it? At this point, not much probably. I think it’s going to happen regardless. Especially since all of it will be put in place “for your own good”. Virtually all of us have been sheep – oblivious to what the technology was doing. I don’t see that changing anytime soon.

If I was a parent of young kids, I’d be thinking about creating and maintaining multiple identities for them. One that’s used for any casual on-line activity (the web, social media, your phone) and one that’s protected. Anything you can do to enable them to enter adulthood with a clean, neutral, social profile. Educate them that everything you do, say, purchase, or interact with will be evaluated and potentially be used against you at some point in the future.

We are no longer a free people. If you want to interact with society, have credit, make purchases, rent a car, or get a job – your profile better conform to whatever is deemed to be acceptable.

Hmmm… this has the making of a good movie screenplay.

A Tower Of Babel

It’s an interesting paradox we’re seeing today. On one hand we live in the most information rich time in history. People walk around with a device containing all of human knowledge, instantly available, in their pockets. Any fact, figure, formula, quote, or phrase is simply a button press away. We’re no longer constrained to listening to Walter Cronkite telling us what happened each night – we have literally thousands upon thousands of news presenters available to us. Every newspaper and magazine article written in the world each day are available to us. Millions upon millions of everyday ordinary people are publishing their opinions and thoughts in blogs, vlogs, YouTube videos, e-books, and pushing that content out into the world daily. Social media allows us to publish whatever random thought pops into your head instantly to thousands. The amount of data we have available to consume is truly mind boggling.

And yet, even with all of that available knowledge, opinions, thoughts, and diversity of voices… we no longer know what to believe. Government, as an institution, has shown itself to be corrupt and untrustworthy. Institutes of science, the CDC, NIH, NOAA, etc… are deeply political and agenda driven. The garden gnome Dr Fauci has probably done more to damage the credibility of “scientists” than any person in history. Journalists of all types are now so biased it’s very hard to find a true independent voice. People now choose their journalists based upon what side of the political spectrum they’re from. Military leaders have lost credibility. According to the media, every priest, kids sports coach, and boy scout leader is a raging pedophile so you can’t turn to them. Teachers are being exposed daily as having political agendas that influence what and how they teach. Our mega corporations, in partnership with the government, are busy trying to create an Orwellian social credit system that will punish free thought.

How are we supposed to know what to believe today? Mrs Troutdog has a trip planned and asked me if I thought travel was safe right now with the delta variant (you know, the virus that shall not be named) so prevalent. I honestly don’t know what the answer is. I’m a practicing RN who’s taken a fair number of science, statistics, and research courses. I work in a hospital and do work the Covid floor from time to time. I read research papers, articles, and hospital issued policies and positions. I read every independent investigative journalist I can find. I make a point of watching videos from a wide spectrum of medical folks. There is such a massive flood of often contradictory, conspiracy, and agenda driven information out there… as a reasonably well informed person, I still don’t know what to think. The amount of conflicting information is so massive, it’s hard to make an informed decision.

How did we get to this point? Even when a doctor says something about the virus, I now feel I have to question everything. Not that I think they’re lying, but that they’ve fallen into one camp or another so I need to take what they say with a grain of salt. I no longer trust the data that gets published by the government. Everything is so agenda and funding driven I’ve become skeptical of everything. How do you function in a world where two trusted sources often say completely contradictory things? My brain hurts. I just want someone to tell me the answer.

So here’s my truth nugget out of all this pessimism. I don’t think any of this is new. Government has always been corrupt. There has never been such a thing as scientific consensus. Journalism has always been agenda driven and biased. Most of us have just been blissfully unaware. We had lives to live. Families to raise. Ball games to watch. We believed what Walter Cronkite told us. We believed whatever was printed in our local newspaper. Because humans are frightened herd creatures. We want someone in authority to tell us what to believe.

But now the curtains have been thrown open. The ugly reality that there are no universal truths out there, is glaringly evident to all. So this is going to go one of two ways. The government and mega corporations will continue to squash free speech and squeeze everything down to accepted opinions. If you want to get along and function in society you’ll toe the party line. And that will be ok for most. We want to get back to watching our sports and going to Disneyland and raising our families.

Or, the trust chasm will grow. More and more independent voices will raise contrary opinions. People will learn to think critically and not blindly trust the authorities. We’ll begin to reject massive central government control on every aspect of our lives. This fourth industrial revolution we’re in will spawn a more independent society that moves away from the nanny state.

Whatever happens, it will be messy. Right now the information wars are like a room full of screeching baboons all flinging poop at each other. I think people are tired of it. Government and the mega corporations are so powerful it’s hard to see them losing. look at nightmare of government control that Australia has created if you want to see our current trajectory. I scoffed at the idea of the China social credit system ever taking hold here. And in less than a year we now have major cities in the US requiring you show your vaccine status if you want to shop, go to a restaurant, or watch a ball game. Government officials are publicly saying they intend to make participating in society difficult if you don’t comply with their health mandates. What makes you think they’re going to stop there?

People in France, Germany, and even Australia are protesting in the streets by the tens of thousands at the controls being forced by their governments. Here in the land of the free and home of the brave… crickets. It’s fascinating to watch. It’s hard to predict what way things will turn. Are you a red pill or blue pill? Regardless, it’s an amazing point in history, that’s for sure.

I know this steak doesn’t exist. I know that when I put it in my mouth, the Matrix is telling my brain that it is juicy and delicious. After nine years, you know what I realize? Ignorance is bliss.

Cypher, The Matrix 1999